When four PureWow editors reviewed Soma’s Vanishing Unlined Perfect Coverage bra and swore it was the comfiest (and smoothest) they’ve ever worn, I was immediately intrigued. I mean, how often do you ...

All of us would love to be able to choose a bra just based on what appears to be cute or sexy on the rack or online, but it's not that simple. If you are plus-size or full-figured, a big part of the ...

The sad reality if you wear anything larger than a C or D cup size? Seriously slim pickings for bras that are pretty enough to want to show off. Luckily, Lane Bryant is changing that. Not only does it ...

With shops closed during lockdown, many women may have found themselves in desperate need of new bras but not sure whether they need a different size. You can't very well go and get yourself measured ...

We independently review everything we recommend. We may get paid to link out to retailer sites, and when you buy through our links, we may earn a commission. Learn more› By Zoe Vanderweide Zoe ...

FROM digging in to not offering enough support, finding the perfect bra is hard to come by. But if you’re having problems with an uncomfortable fit, then chances are you’re wearing the wrong size. You ...

Thirdlove offers more colors and natural hues to reflect skin tones than Honeylove. In terms of quality, Honeylove’s products ...

There’s nothing worse than realizing your dream tee can’t be paired with any of your current bras, so you have to sadly stow away your show-stopping top until you find the right support. While members ...

Bras and intimate apparel may not at first glance seem like the place to find a tech startup. But for women, finding the best fitting bra that matches each person is not easy, says Michelle Lam, ...