AI-powered tools are quietly reshaping how Meta's advertising strategies are uncovered. In 2026, ad library scraping will make it possible to identify which creatives convert and which targeting ...

It’s a good day when an agency increases its annual ad spend forecast. This week, WPP Media published its 2025 global end-of-year forecast, which predicts 8.8% growth over the past year (excluding US ...

Digital video ad spend is projected to hit $72.4 billion in 2025, up 14% from the $63.8 billion spent in 2024, according to new research from the Interactive Advertising Bureau (IAB). The digital ...

SAN FRANCISCO - Japanese regulators last year were upset by a flood of ads for obvious scams on Facebook and Instagram. The scams ranged from fraudulent investment schemes to fake celebrity product ...

Facebook’s 2025 ad benchmarks show cheaper traffic ads but pricier leads, still beating Google on cost. Social ads remain small businesses’ go-to play despite rising costs. New benchmark data from ...