At the risk of sounding a tad dramatic, creating a baby registry is truly the best way to calm any nerves and soothe any worries ahead of your baby’s arrival. There is no tried-and-true roadmap for ...

Expecting parents are a retailer and marketer’s dream. There are few periods of time where customers might deviate from their ingrained habits and purchasing behaviors and try something new. One of ...

What did you accomplish with your pregnancy brain? In the case of software developer Natalie Gordon, she single handedly programmed BabyList, a Pinterest-style online baby registry. She then had a ...

If you've had a baby, or know someone who has, the odds are good that you've encountered Babylist, a baby registry website that served more than 9 million new parents and gift-givers last year.

BabyList, the online universal baby registry which lets couples request unconventional items – like diaper service subscriptions, for example – in addition to gifts from around the web, has raised ...

OAKLAND, Calif.--(BUSINESS WIRE)--Babylist, the baby-commerce discovery and transaction destination, announces Babylist Cribs, the company’s first-ever experiential and shoppable in-person pop-up, ...

Babylist began as a registry to combine a gift registry and services (like helping new parents by arranging dog walks) with an affiliate revenue model. Although the approach worked well, 85% of ...