There is a super deal on Multi-grain Cheerios at Lowes Foods right now! You can score a box for as little as 50 cents! This is also a great item to donate to your local food bank or church food pantry ...

For many of us, our morning bowl of cereal is an important ritual, and now, for fans of a certain cereal flavor, that ritual is about to taste much different. Cheerios has confirmed what many had ...

Out with the "O" and in with the heart. General Mills is changing the most recognizable shape in the cereal kingdom, the "O", to include heart-shaped pieces in its two most popular varieties of ...

Since the debut of Cheerios in 1941, originally as "Cheerioats" to offer the masses a ready-to-eat oat cereal, dozens of varieties of the classic breakfast brand have hit grocery store shelves. Though ...

Customers will recognize the yellow box on cereal shelves this month but may not recognize the name CheeriOats. General Mills cereal Cheerios is returning to its original name and packaging this ...

The cereal aisle once felt like the most exciting place in the grocery store — now it feels like homework. Today’s biggest cereal decision? Which size box of Cheerios can actually fit in the kitchen ...

Cereal can get a bad rap for being too low in protein, too high in sugars or too processed to be healthy. That can be true of some breakfast cereals, but plenty are nutritious. Consumer Reports says ...

The new year is right around the corner, and General Mills is giving cereal fans many reasons to celebrate. In December, the Minneapolis-based food conglomerate announced that it's bringing nine new ...

General Mills is pulling three specialty cereals from shelves, a representative for the company confirmed to USA TODAY. The company is discontinuing: Honey Nut Cheerios Medley Crunch (introduced in ...