The activity forms part of a wider investment programme that is set to launch in 2014 and will focus on raising the profile of the Disaronno Sour with consumers and the trade. From the end of August, ...

With over 7,000 food and drink brands in the UK it’s now essential that companies think creatively about integrated marketing across multiple channels in order to generate cut-through in a crowded ...

A cocktail created to mark an exclusive collaboration between Disaronno and Versace will be available exclusively at The Rivoli Bar at The Ritz London from Monday 20th October until Christmas 2014.

Italian liqueur Disaronno will receive its first summer marketing campaign in the UK as distributor First Drinks looks to broaden the brand’s appeal. First Drinks will launch a GBP3m (US$4.6m) ...

Tart and refreshing, this drink relies on only two ingredients, so make them count. Use freshly squeezed lemon juice (opt for sweet Meyer lemons or lemonade fruit, when in season during the cooler ...

This summer, Disaronno will be taking over the hottest patios & terraces across the city as part of the Disaronno Contemporary Terrace program. Each event will feature the refreshing Disaronno Sour ...

Pair the classic sweet, sour and silky cocktail with Italian small bites and ocean views. In partnership with Disaronno, here’s where you’ll find the pop-up bar on wheels. Picture this: an outdoor ...

Disaronno has teamed up with Palace Cinemas to bring you a preview screening of a new film starring Channing Tatum and Scarlett Johannsen – including a free Amaretto Sour. Anticipated space race flick ...