ITV’s new streaming service ITVX is employing technology from Accedo to deliver over 10,000 hours of content across both its free and subscription tiers. Working alongside ITV’s in-house teams, Accedo ...
ITV has announced the launch of linear addressable advertising across ITV2, ITV3, ITV4 and ITVBe in YouView homes, opening up addressable targeting for advertisers in live broadcast viewing across 1.3 ...