Locality, the leading local video solutions provider, today announced the launch of its Advanced Audience Engine, a proprietary identity and activation solution developed in collaboration with ...

In recent years, there’s been a noticeable shift in how small and midsized businesses (SMBs) approach marketing. After years of outsourcing to large, impersonal service providers, many are ...

The road to spot TV sales automation is littered with failed attempts by software providers yet buying and selling leaders ...

Advertising veteran Ryan Hudson announces ZeroClick, a new ad software that incorporates artificial intelligence. “I guess I had not saved the day and figured out how a local advertising-supported ...

Top CMOs say Gen Z still engages deeply with brands that feel real. Data shows AM/FM radio can be a key way to get Gen Z ...

Comcast Corp's NBCUniversal on Thursday said it will give local U.S. advertisers access to buy more digital and streaming TV advertising inventory and introduce the ability to target those ads to ...

Veylan, the AI-native operating system for modern advertising, today announced the acquisition of Advisr, a sales platform trusted by leading media organizations. The acquisition combines Advisr’s ...

As an example, the nationwide launch of Verizon Wireless in the early 2000s made special provisions for localized advertising ...

Strong communities don’t just happen. They rely on connection—residents knowing what’s going on, businesses reaching the ...

Al Beeber Lethbridge Herald The federal government is being called upon to adopt a “Buy Canadian” advertising policy. Several Canadian media associations ...