The partnership, announced this morning, pairs Viamedia.ai’s Parrot Ad Decisioning System with Hearst Television’s compatible ...

NEW YORK—Consumers of local broadcast news continue to deem it as a valuable source of information—whether it’s political races, local sports teams or weather—regardless of accessing it on their TVs ...

After years in development, a programmatic solution for buying and selling local linear advertising is finally ready to launch. “We have a newly formed partnership with ITN that is going to change the ...

CHANTILLY, Va.—New projections from BIA Advisory Services predict that TV advertising will grow by 3.6% to $21 billion next year, BIA Founder and CEO Tom Buono said. Buono told TVB Forward conference ...

A comprehensive report on the opportunities for local TV in an evolving media landscape was released by trade groups TVB and CIMM. (Photo by Katherine Frey/The Washington Post via Getty Images) Last ...

The Pew-Knight Initiative supports new research on how Americans absorb civic information, form beliefs and identities, and engage in their communities. Pew Research Center is a nonpartisan, ...