A solid marketing plan can help you meet your goals and grow your business. In fact, CoSchedule’s 2022 Trend Report on Marketing Strategy revealed that marketers who have a clear, organized process ...

When I first became digital brand strategy lead for a national Quick Service Restaurant brand, I arrived on the scene to find a social media calendar chock full of transactional posts and nothing else ...

I'm not PRO. How do I attend? If you're not yet PRO, there are two easy ways to register. First, you can buy a standalone pass that covers only How to Build a Successful GTM Marketing Plan. Standalone ...

If you’ve chalked out a plan to succeed with your content marketing you’ll know It involves building a strategy, having a process, setting your goals, identifying your target audience, and how to make ...

Two forces drive results: demand signals (who lives and works nearby) and execution readiness (hours, staffing, inventory, ...

Opinions expressed by Entrepreneur contributors are their own. We’ve all heard the interview question, “Where do you see yourself in five years?” Marketers routinely take that question and apply it to ...

Create a marketing plan that produces the results of an expensive marketing consultant without the hefty cost by following the lessons and advice in The Marketing Plan Handbook. Successful marketing ...

Matt Seitz, chief marketing officer, JL Smith Holistic Wealth Management and C2P. With over 15 years of marketing and sales experience in the finance, accounting and professional services industries, ...

Do know the elements of a strong nonprofit marketing plan? How can you build such a plan that engages your constituents and meets your organization’s goals? Marketing plays an important part in ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Several studies demonstrate that those who write down their goals are more likely to achieve ...

Mailchimp's email-SMS combination plans include capabilities like Generative AI features and audience segmentation.