Campaign Asia

McDonald's opts for localised ads over 'I'm lovin' it'

The Leo Burnett-developed campaign consists of six commercials, each depicting interesting characters such as an aspiring starlet and a beauty contest winner being interviewed inside a McDonald's ...
NBC Bay Area

McDonald's fired Pharrell Williams 3 times—and then he created its famous jingle ‘I'm loving it'

Before becoming a decades-long stable in hip-hop, R&B and pop music, Pharrell Williams was fired from three separate McDonald's locations. That didn't stop the fast-food chain from calling on him ...
WSIL-TV

Couple who met flipping burgers at McDonald's taking "I'm lovin' it" to new level

SACRAMENTO, California (KOVR) -- It's a true "McLove" story. From flipping burgers to falling for each other, a Sacramento-area couple is taking "I'm lovin' it" to a new level. A match made in ...
The Drum

Ad of the Day: McDonald’s gives its jingle a Jubilee makeover with ‘One’s Loving It'

‘One’s Lovin’ It’ has been recorded by the Royal Philharmonic Orchestra to commemorate the Queen’s 70th year on the throne. The official partner of the Queen’s Platinum Jubilee Pageant has also made ...