‘I’m lovin’ it’ might just be the best marketing campaign of all time. Here’s what to learn from it. Of all the many successful marketing campaigns McDonald’s has ever run, it’s hard to imagine ...

Yes, that’s the McDonald’s commercial jingle, but it was also the totality of a seven-second message South Carolina women’s basketball coach Dawn Staley posted to social media on Monday. The video ...

Of all the many successful marketing campaigns McDonald’s has ever run, it’s hard to imagine anything better or more important than three simple words: “I’m lovin’ it.” McDonald’s launched the global ...