I can remember a time when the most important distinction between sales channels boiled down to brick-and-mortar stores vs. the internet. But with the exponential growth of e-commerce in recent years, ...
Microsoft revises multi-channel advertising approach and discontinues bid modifiers for audience ads
Microsoft has revised its multi-channel strategy, which will be accessible for all advertisers on February 21st. Additionally, the audience ad bid modifier will no longer be visible in your campaign ...
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