Meghan Markle will launch her new lifestyle brand, As Ever, in the spring of 2025. She first announced it in 2024 as American Riviera Orchard.

Nearly a year on since Meghan Markle soft-launched her lifestyle brand, the Duchess of Sussex has renamed the company to As Ever and unveiled a new website. The announcement has been tied in with her ...

Meghan Markle has changed the name of her American Riviera Orchard lifestyle brand to "As Ever." All about the name change ...

Eric Charbonneau/Archewell Foundation via Getty Images Royal fans, rejoice — Meghan Markle is gearing up to release her new ...

In an Instagram video posted ahead of her upcoming Netflix series, the Duchess of Sussex announced her brand’s new name and ...

Duchess Meghan is trying on a new crown after leaving the British monarchy: American lifestyle maven à la Martha Stewart. Not ...

Duchess Meghan has shared a rare photo of her daughter Princess Lilibet as she reveals a new name and website for her ...

Meghan Markle took to social media Monday night to unveil the brand new name for her lifestyle business venture, revealing it ...

Meghan, Duchess of Sussex has relaunched her lifestyle brand, naming it As Ever and unveiling a new website featuring what ...

Duchess of Sussex Meghan Markle announced her lifestyle brand As Ever, and included a photo with daughter Princess Lilibet on ...

Before Meghan Markle was a member of the British Royal Family, she had a lifestyle blog called The Tig. Now, in her ...

Meghan Markle’s new As Ever brand has effectively been banned from selling clothing because the name is too similar to a Chinese fast-fashion company of the same name.