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Channel 4 has teamed up with NHS Blood and Transplant (NHSBT) to help ‘demystify’ blood donation for young audiences through a new branded entertainment series. Hosted on the broadcaster’s digital ...

7Up has launched a pink-themed pop-up i to promote its new Pink Lemonade flavour in the UK. The event invites visitors to “Ring for Pink” to “unlock the space, enjoy complimentary pink lemonade, take ...

Govia Thameslink Railway (GTR) has launched Every Stop is a Story, a new campaign encouraging leisure travel on its network. Created by TMW, part of Accenture Song, the campaign builds on GTR’s ...

Argos has released the third episode of its ongoing mockumentary series Arghaüs, which promotes its curated A-List product selection. Created with global social agency Billion Dollar Boy, Arghaüs ...

Bandstand has teamed up with train operator c2c for a playful new campaign encouraging day trips, adventures, and spontaneous getaways across London and the Essex Riviera. The campaign is inspired by ...

Revolut has signed a major partnership with the future Audi F1 Team. Starting with the 2026 FIA Formula One World Championship, Revolut will become the team’s title partner. The collaboration brings ...

Leading technology company Brand Metrics has integrated with global news streaming provider LeadStory to precisely measure how in-car advertising delivered through the platform influences consumer ...

GumGum, the contextual-first technology leader transforming digital advertising, has uncovered a critical gap in campaign effectiveness: 41% of contextual ad placements fail to capture attention when ...

Utiq, the European AdTech company offering Telco-powered infrastructure rooted in authentic, user-consented signals, announces its first publisher partnerships for its UK launch. Following the ...

Klarna has kicked off its new multi-year partnership with Latitude Festival by launching “Camp Klarna,. Marking its debut as headline sponsor, Klarna- the global digital bank and payments provider- ...

UK retail has been under fire this year, with numerous major cyberattacks disrupting operations and exposing customer data across many high-profile brands. Marks & Spencer was no exception, struck by ...