Any time distributors consolidate it signals a shift in leverage, but the early betting is that the $34.5 billion deal ...

Warner Bros. Discovery’s decision to revive the HBO Max brand marks a strategic recalibration toward premium storytelling and brand clarity.

Warner Bros. Discovery announced at the Upfront event on Wednesday (14) that the company’s streaming platform will revert to ...

Fans looking for more Game of Thrones content from HBO will have to wait a bit longer as the network has announced a slight ...

Joanna Gaines recently launched her first solo show, MINI RENI, but viewers will still get a glimpse of her FIXER UPPER ...

GroupM is in the middle of “restructuring,” as AI looms over the business model of agency holding companies. One-click campaign planning is coming for agency jobs. Now what?GroupM is restructuring, as ...

Fox had Derek Jeter, David Ortiz, Tom Brady, Michael Strahan and Josef Newgarden, while Amazon trotted out Jeff Fordon, ...

The TV industry and buyers of commercial time were able to breathe a little easier going to their annual week of ...

Equativ is now blocking made-for-advertising content from all exchange activity, marking a larger trend of pushing to ...

From Netflix and YouTube to NBC and Disney, the NBA and NFL and dominated the pitches to advertisers, with entertainment ...

Max will become HBO Max again this summer, Warner Bros. Discovery said this week — two years after the name change that ...

Max will become HBO Max again this summer, Warner Bros. Discovery said this week — two years after the name change that ...