Walmart’s holiday toy shop has thousands of gifts for kids and adults starting at $10. Shop 10 playsets from top brands like ...

This holiday season, Barbie is taking over the internet — literally! Mattel is partnering with Verizon for a pretty-in-pink ...

The American icon arrives at the CMC in April in an exhibit looking at the historic doll's achievements and shortcomings.

Dallas, an expert at spotting wheelchair Barbies, encounters her first one with a service dog - and her reaction says it all!

Verizon says the campaign “captures all the ways Verizon Home Internet powers every ... which have teamed up to launch everything from Barbie tumblers to toys in recent month.

Where once there was 'Barbenheimer', shorthand for the 2023 films Barbie and Oppenheimer, now there is 'Gladdington'.

In 2024, Barbie celebrated her 65th anniversary. On International Women's Day, the brand created celebrity-inspired dolls ...

The site has a similar address to one that promotes a film adaptation of the hit musical. The toymaker apologized for the ...

A lookalike Barbie unexpectedly brightened a young girl ... I am so happy she gets to experience seeing herself represented in toys.” ...

Barbie toy company Mattel publicly apologises to parents after listing a not-so-children-friendly website on Wicked dolls collection packaging.