In 2024, Barbie celebrated her 65th anniversary. On International Women's Day, the brand created celebrity-inspired dolls ...

Mattel apologizes for inadvertently directing people to pornography site instead of one promoting upcoming film.

Walmart’s holiday toy shop has thousands of gifts for kids and adults starting at $10. Shop 10 playsets from top brands like ...

The American icon arrives at the CMC in April in an exhibit looking at the historic doll's achievements and shortcomings.

A new exhibition honoring the history and cultural impact of Barbie is opening at the Cincinnati Museum Center next spring. The exhibition features a collection of over 300 artifacts from the 66-year ...

This holiday season, Barbie is taking over the internet — literally! Mattel is partnering with Verizon for a pretty-in-pink ...

I am so happy she gets to experience seeing herself represented in toys.” Humankind is your go-to spot ... This article ...

The iconic doll and tastemaker has teamed up with Verizon to promote the company's range of both physical and digital gifts ...

The site has a similar address to one that promotes a film adaptation of the hit musical. The toymaker apologized for the ...

This fantastical pink Barbie Dream House (we should say mansion) may bite a bit more into the budget, but it’s decked out with all the luxe decor and toys to turn your Barbie’s dreams become a ...

Barbie toy company Mattel publicly apologises to parents after listing a not-so-children-friendly website on Wicked dolls collection packaging.

They wrote: “Incase anyone's little one is into Barbie.” The themed vehicle allows budding doctors or nurses to play out medical stories with the 20-piece toy set. The Barbie Care Clinic ...