Some children experimented with a machine that contained a mix of pink and purple toys, while others had a machine filled ...

A mother was left "heartbroken" after bugging her daughter's nursery with a recording device that uncovered some difficult ...

Girls on the other hand can expect to hear words such as ‘sparkle’, ‘hair’, ‘magic’ and 'glitter' when watching ads aimed at 'girls' toys'. How refreshing – not! According to new research carried out ...

I’m the writer behind the Strategist’s “Toy Store” and gifts for every age — I get an early look at the latest and greatest ...

My sister always wanted a big family, but never had a third child until my nephew was born, three years ago. My nieces were ...

Toys that let a 2-year-old slide, wiggle, scoot, bounce, or otherwise expend some of their boundless energy are also likely to be a hit. We spoke with child-development experts—along with ...

Getty Images There are campaigns, including Let Toys Be Toys, which "name and shame" companies and shops on social media for dividing toys by gender - particularly when toys relating to science ...

The Toy Book caught up with Mariotti at NYCC to experience the new world of Thrilljoy from a conversation in its sprawling ...

It's especially important as I am a busy mom in chronic pain and need my house to work for me, without a pain flare daily.

The book is organized in chronological order and groups the company’s innovations and toy hits by decades. It tells the backstory behind Pressman bestsellers from the Let’s Go Fishin’ toy ...