YouTube’s AI-powered Peak Points feature will place ads in a video at a time frame when the viewers are most engaged.

At the Upfront event, Netflix Advertising President Amy Reinhard said that AI-generated midroll and pause ads are coming to ...

Alibaba, Tencent and JD.com reported earnings that showed better Chinese consumer spending — and the growing benefits of ...

Alphabet’s US$75 billion capex plan is not reckless. It is a continuation of a long-term strategy that has historically ...

Google One has surpassed 150 million subscribers, a 50% rise since February 2024, driven by a new AI-focused plan. The ...

With the help of artificial intelligence, YouTube advertisers can identify moments within videos when viewers are most ...

YouTube introduces “Peak Points,” an AI-driven ad format that inserts ads after emotionally charged moments in videos, aiming ...

Google One is part of Alphabet's effort to diversify beyond advertising, which accounted for more than three-quarters of its ...

YouTube is integrating Google's Gemini AI to place ads at the most engaging video moments, making them harder to avoid. This AI-driven tactic identifies ...

Netflix is bringing generative AI to ads, launching context-aware mid-roll and pause formats for its 94 million ad-tier users ...

The video platform featured many of its most high-profile creators on stage, including MrBeast, Sean Evans and iShowSpeed.