Smart packaging transforms everyday products into digital touchpoints, using QR codes and AR to connect brands with customers directly.

A new restaurant, Starlite Gastropub, in West El Paso is offering a unique dining experience by blending border-inspired ...

CBS Texas is proud to announce the launch of its state-of-the-art Augmented Reality and Virtual Reality (AR/VR) broadcast ...

Apple has filed a lawsuit against a former Apple Vision Pro engineer who allegedly stole confidential data about the headset ...

Looking for the most advanced car tech? We rank the best infotainment systems of 2025, featuring BMW’s 8K theater screen, ...

An AR experience lets fans record and share holograms inspired by the series while ads are jam-packed with “Star Wars” ...

Haptics improvements to Army simulation training makes virtual environments feel more realistic. Simulation doesn’t replace ...

The XREAL glasses provide a much better experience for Xbox Cloud Gaming and other augmented reality use cases.

Spatial computing has to be about something other than floating iPad apps—and Apple is finally close to getting it right.

An engineer made an application for smart glasses that can block billboards and other advertisements in real life.

AR head-up displays, gesture/voice interfaces, immersive cabin tech—and weigh benefits against costs and potential ...

The newest Walmart stores aren't being opened to shoppers. Instead, these new 'dark stores' are filled with products commonly ...