Interpublic’s two biggest markets, the US and the UK, had the biggest percentage drops in staff headcount during 2024 as the ...

Though the Healthy Skepticism ads don’t specifically call out compounded GLP-1s, Lilly said in a statement to MM+M that ...

Eugene Lee, McDonald’s international chief marketing officer (IDL), has announced his exit from the company after a 15-year ...

Interpublic Group has sold R/GA to private equity firm Truelink Capital. After 23 years as part of IPG, the sale will return ...

There was a lesser-known (but perhaps just as deserving) winner at the Academy Awards Sunday: T-Mobile.

Mark Read has maintained “it’s tough out there for big, creative agencies” across the sector after the decline at WPP’s own ...

Patagonia CEO Ryan Gellert has a message for President Donald Trump: Do not sell U.S. public lands. In an op-ed published by ...

In its latest campaign with VML, Bic used AI to reproduce William Shakespeare’s ‘Romeo and Juliet’ with the Cristal pen that ...

In the creative sector, discussions about work-life balance often focus on women, while the challenges of working fathers ...

Fellow Duolingo characters Falstaff, a bear, was killed via illegal hunting; Zari, a teenage girl, died from lack of a bidet ...

The brand reports that sales of the Bic EZ Reach, designed for hard-to-reach spaces, have achieved a 6.3% increase in dollar share in non-refillable pocket lighter category since the campaign’s ...

‘Never Become a Former New Yorker’ encourages homeownership within the five boroughs instead of suburban areas. In a campaign that would irritate any proud New Jerseyan, StreetEasy released its new ...