A time to celebrate. In 2023, Rolex lifted the veil on aspects of its watchmaking know-how to reveal what makes its watches truly unique: its superlative quality in terms of precision, waterproofness, autonomy, robustness, simplicity, fine workmanship and durability. The brand’s commitment to innovation, to push beyond the limits, is based on unrivalled ingenuity and technical skill. Discover more on.rolex.com/watchmaking__ #Rolex #Watchmaking #Perpetual | ROLEX
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A time to celebrate. In 2023, Rolex lifted the veil on aspects of its watchmaking know-how to reveal what makes its watches truly unique: its superlative quality in terms of precision, waterproofness, autonomy, robustness, simplicity, fine workmanship and durability. The brand’s commitment to innovation, to push beyond the limits, is based on unrivalled ingenuity and technical skill. Discover more on.rolex.com/watchmaking__ #Rolex #Watchmaking #Perpetual | ROLEX
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Inside the Rolex Factory: How the World’s Most Iconic Watches Are Really Made! (Factory Tour)
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This is one of our lacquered dials. Its distinctive hue is achieved through advanced processes perfected in our workshops. Layers of gold and nickel are deposited onto the brass plate to prevent oxidation. A robotic airbrush then applies the lacquer. Carried out in a controlled atmosphere, this meticulous procedure ensures a flawless finish and produces inimitable shades exclusive to Rolex. Only by deepening our expertise of this technique were we able to reach this profound level of mastery. Di
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This is one of our lacquered dials. Its distinctive hue is achieved through advanced processes perfected in our workshops. Layers of gold and nickel are deposited onto the brass plate to prevent oxidation. A robotic airbrush then applies the lacquer. Carried out in a controlled atmosphere, this meticulous procedure ensures a flawless finish and produces inimitable shades exclusive to Rolex. Only by deepening our expertise of this technique were we able to reach this profound level of mastery. Di
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This is one of our diamond-paved dials. Adorned with hundreds of meticulously chosen diamonds. Tiny holes are first drilled into the gold disc to cradle the precious stones. In a precisely orchestrated sequence, the gem-setter places each diamond before folding a delicate sliver of metal over its edge to hold it in place. These gold fragments are then shaped and polished into minuscule, radiant domes. It is a process every Rolex artisan can replicate, time and again. From this shared mastery, a
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